Strategy & Insights

Go deeper: Raising Dough, Mo by Mo

Download our latest report, where we demystify the value of engagement using insights from our partnership with the Movember Foundation.

What does the merger of messaging services mean at a public and policy level?

The possible merger of three of the largest messaging apps raises questions for organizations of all stripes.

7 New Year’s Resolutions for Your Next Paid Media Campaign

Get your 2019 off on the right foot with seven tips from our Director of Advocacy and Engagement in London.

Dig in: Year-End Fundraising Essentials — Make data-based decisions

How to make data-based decisions to optimize your fundraising program during the most critical time of the year.

Staten Island Community Organizing: #WomenTookCareOfIt

In 2018 we saw Staten Island flip from red to blue. How our Payroll Manager Rosie Klein spent her nights and weekends organizing to make this happen.

What Does the New Tax Code Mean for Your Fundraising?

The U.S. tax code has changed dramatically for 2018. How will this affect your donors’ willingness to give — and what can you do about it?

AI models of real consumers could hold marketing insights

WomenHeart

3 Questions to Answer Before Your Next Facebook Campaign

Recently, Facebook suffered the biggest single-day loss in stock market history. Now, the pioneering platform-turned-media-company looks to right its

Are You Reading Test Results Wrong?

When an A/B test doesn’t produce statistically significant results, it can be tempting to write it off as a failure. But if you do, explains Senior Di