A Brief Look at Year-End 2024 Results We analyze 2024 year-end fundraising results across channels and donor groups in search of takeaways for 2025 planning.
Gamechangers: What Giving Tuesday and post-election trends mean for 2025 Mixed results on Giving Tuesday demonstrate intriguing shifts in channel performance.
Article So Google turned off cookies for 1% of its users. What does it mean? Our Head of Media Eric Reif looks ahead to a landscape without cookies and what that could mean for organizations and measurement.